Case Studies / Entertainment

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Shoemocracy is an online social networking platform for shoe lovers where they can share their passion for shoes, share reviews with the community and interact with each other.

Key Challenges

Shoemocracy is a social networking platform for shoe lovers where the users can share their passion for shoes, thereby allowing the website to get more users and to have them interact with each other. Shoemocracy also covers the international events, fashion weeks and exhibitions.

Proposition & Solution

SaT designed and developed a professional website and smartPhone applications (iPhone and Android) for Shoemocracy. Our solution included the following features:

  • Customer registration and profile using direct registration at the website or using Facebook/Instagram.
  • Members at Shoemocracy have the option to upload, share and rate shoes from around the world.
  • Extensive search module for searching and inviting users based on matching criteria for shoes such as brands, categories etc.
  • It allows users to exchange messages and keep a track of recent activities performed by the users.
  • Shoemocracy also provides a platform for users to review the blogs posted at the website.
  • Extensive admin reporting for managing entire site activities.

Results & Benefits

Our solution met the exact requirements of Shoemocracy and helped the site gain a user base of 10,000+ users within a short period of 5 months. Following were the key benefits that we as a contractor successfully provided to Shoemocracy.

  • Shoemocracy was delivered the product on time thus allowing them with appropriate time to market their product.
  • Shoemocracy is extremely satisfied with the outcome of this project, and the quality of the finished product overall was very high meeting their expectations.
  • New features introduced within the system were taken up and SaT ensured the faster delivery for the same to take the system to the next level. This overall effort from SaT along with the software quality procedures enhanced client satisfaction, thereby increasing customer retention.
  • The mobile application developed by SaT has gained very high reviews from it's community users, further strengthening Shoemocracy's relationship with its customers.
  • Shoemocracy worked with SaT by hiring dedicated resources (DTM Model) and fully utilized the flexibility to bring change in scope so as to get the final product as per their requirement and meeting all the standards of their respective business domain.


The solution was developed in CodeIgniter MVC Framework using PHP/MySQL on server side and XHTML/CSS3/Jquery was used on the client side. The entire application extensively used new technologies, database indexing and database/application level caching for effective site performance and scalability.

Client Reviews

SaT has provided a scalable solution that achieves our objectives and enables us to maintain a high level of service to our customers. Shoemocracy is a customer-focused company and we wanted a partner who was as dedicated to service as we are. SaT has demonstrated real ownership and commitment to deliver for our customers and it's this dedication that makes our relationship work and produces winning results.

Patrick Seiler (Founder / CEO)